Blog
March. 5, 2019
Creating Eye-Catching Business Cards.
- A business card is usually the first and most basic tool you can use to introduce yourself, your business or your brand. Meaning, a unique business card can significantly help in leaving a first good impression and influencing your target market and your potential clients.
- That being said, it is immensely important to keep your business cards up-to-date and looking great. It might only be a small piece of cardboard, but it carries all the vital details and the overall personality or description of your profession, your business, or your brand.
- You should create an eye-catching business card that would not only reflect your personality but also tell what line of business you are in. Take for example the business card of a divorce lawyer that was perforated in the middle, so it was easy to tear in two pieces. Simple but effective.
- Some business owners hire a graphic designer or professional designer to get more unique designs and ideas. They help conceptualize what needs to be integrated into the design of the business card. But some also prefer to do it on their own for a little more personal touch. Start customizing your own business card at www.aprinting.com.
- No matter how creative you get with your business card, you should not forget to put all the official details. These include your company name, the card holder’s name, job title, email, phone number, and address so people can get hold of you in various ways. Also, as business owners, we have to adapt to the ever-changing digital world and consider including your online details such as your website, relevant social media platforms, and if applicable, your QR codes for better engagements.
- Even though it is advisable to stick to the standard business card size, it doesn't mean that you cannot be creative about it. There are many ways for you to differentiate yourself with original shapes that can fit within that size. Most creative businesses such as graphic designers, multimedia artist, and in the creative industry would consider going for a die-cut option or opt for creative materials such as wood, plastic, metal, and many more. There are many options for you to create that eye-catching business card and it is really worth it to explore them so that you can find what suits your business the most. Standing out from the rest can be as simple as having a unique business card.
- It won't hurt to ask for professional opinions or even just from your colleagues, family or friends. You can test if your business card will be an effective marketing or promotional tool with them. Whatever their opinions may be, you can always put it to good use. Use it constructively and still use it to your advantage to help improve your business card. Having your business card done right is a long term investment that can help build valuable business relationships for you.
- Remember that you will only have one shot in giving an excellent first impression.
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